Jessica has helped bring some of today’s most recognizable modern brands to life — including Avaline, Versed, and Merit — as part of the founding teams that shaped their early vision and growth. It was her own life as a mom of two, however, that led to her most personal mission yet. Frustrated by nail care that didn’t meet her standards for performance or her need for simplicity, she founded Celisse to create the brand she couldn’t find — one that makes a polished routine feel both effortless and chic.

Bringing over a decade of experience as a celebrated editorial, celebrity, and runway nail artist, Holly Falcone has shaped the nail industry with influential work for brands like Glossier, Hommegirls, and Sandy Liang. Now, as Founding Creative Director and Brand Manicurist for Celisse, she oversees the creative vision from concept to final product, ensuring every formula, tool, and routine meets her highest professional standards.